Test Your Business Ideas to Reduce Failure
Successful product teams know that they must test ideas; this embraces the core aspect of the Lean startup process of Build, Measure & Learn.
However, many teams end up with Build, Build, Build! Why Measure when you can Build more; why Learn when you can Build even more!
STOP! STOP! STOP!
Learning is the most critical part of testing business ideas, so this is the aspect we focus on.
The three key questions in the Learn stage are: Do they? (Desirability) Should we? (Viability) Can we? (Feasibility)
To learn, you need to Measure. You can collect qualitative and quantitative data which answers Why and What, respectively.
Systematically Win Big, With Small Bets
We are Official Partners of Leanstack
Leanstack is a leading provider of lean startup, lean business modelling & testing tools that are used by thousands of makers, entrepreneurs, and innovators.
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