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Define Your Value Proposition

We Help B2B / B2C Businesses to Create Products and Services Customers Want Without Wasting Time, Money & Effort

We’ll get to know you, your product, and your customers—and then we’ll help you come up with a value proposition that’s sure to satisfy. We offer in-person workshops, remote workshops, and consulting services within your business.

strategyzer Value Proposition Design

Our services include:

-Value Proposition Workshops (In-person / remote)

-Consulting Within Your Business

With our Value Proposition Workshops, you’ll be able to:

– Precisely Define Your Customer Profiles

– Visualise the Value you Create for Customers

– Achieve Product-customer fit

Whether you need help precisely defining customer profiles, visualising the value you create, or achieving a product-customer fit, we’re here for you.

Get started with a free consultation.

Program OutcomesWhat does this mean?
Understand Your CustomerUnderstand your customer’s pains, gains and jobs they are looking to be done
Understand Your ValueDevelop a deep understanding of the pain relievers, and gain creators and services that your organisation can offer.
Build Stronger Value PropositionsBuild value propositions that set you apart from the competition

We are Official Partners of Leanstack

Leanstack is a leading provider of lean startup, Business modelling tools, JTBD & testing tools that are used by thousands of makers, entrepreneurs, and innovators.

business coach - Forbes - startups
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business coach - Forbes - startups

Why Complete Value Proposition Work?

Target Customers’ Most Important Jobs, Pains, and Gains.

Value Proposition Design is a method that helps companies create value propositions to target customers’ most important jobs, pains, and gains.

Created by Alexander Osterwalder from Strategyzer, the VPD framework uses a tool called Value Proposition Canvas to facilitate the process of defining a compelling value proposition.

Use an Iterative Process

Value proposition design shows you how to use the value proposition canvas to design and test great value propositions in an iterative search for what customers want.

Discover Opportunities

By listing the different parts of your value proposition, you begin to visualise and understand the various relationships between the different aspects and how they relate to the wider business model. 

business coach - Forbes - startups
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business coach - Forbes - startups

Understand the Patterns of Value Creation

Organise information about what customers want in a simple way that makes the patterns of value creation easily visible. As a result, you will more effectively design value propositions and profitable business models that directly target your customer’s most pressing and important jobs, pains and gains.

business coach - Forbes - startups

Leverage the Experience of Your Team

Equip your team with a shared language to overcome miscommunication. Conduct more strategic conversations, run creative exercises and get aligned. Produce better, actionable outcomes beyond a focus on technology, products and features by understanding value from a customer’s perspective.

Strategyzer value proposition
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business coach - Forbes - startups
Contact Us

Value Proposition Workshops

We offer value proposition workshops that can help you better understand your customers and the value they get from your products. Our workshops are either in-person or remote, and we can even come to your business place.

With our guidance, you will be able to understand what your customers like about what you’re doing and how you can improve those things. You’ll also learn how to attract new clients who have similar needs so that they will be happy with what you have to offer.

To learn more about how we can help or schedule a workshop, contact us.

Learn the skills, processes and tools needed for unearthing new value

Business model design - Lean canvas